How This Short Horror Film Is Confronting Bias Against HIV-Positive People

Casey House captures the experiences of real individuals living with the condition

Leaders from Glossier, Shopify, Mastercard and more will take the stage at Brandweek to share what strategies set them apart and how they incorporate the most valued emerging trends. Register to join us this September 23–26 in Phoenix, Arizona.

While medical advancements have been made since the first reported cases of HIV in 1981, there are lingering stigmas tied to the condition as people are still fearful of those living with HIV and AIDS simply due to their prejudice and ignorance of it.

As a way to break down the stigma behind HIV, Casey House, a Canadian hospital that provides care to those living with and who are at risk of contracting HIV, launched a short horror film, Others, to raise awareness about the experiences and challenges HIV-positive people often face.



Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in