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Major League Baseball teams collect and analyze data in order to recruit and field the best players for their needs. Analytics software and solutions company SAS built on that connection as a way to get kids interested in data analytics by working with McCann New York to create The Battling Lab, a custom AI-powered batting cage.
A group of kids ages 9-13 were invited to The Batting Lab over the course of six weeks, where more than 50,000 points of data were collected from each swing through cameras and other sensors.
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