Dog Lovers Can Get Tattoos of Their Furry Friends Through a Bark Contest

Time with a pet may be fleeting, but body art is forever

Leaders from Glossier, Shopify, Mastercard and more will take the stage at Brandweek to share what strategies set them apart and how they incorporate the most valued emerging trends. Register to join us this September 23–26 in Phoenix, Arizona.

Bark, home of the popular subscription service for toys and treats, is offering dog devotees the ultimate accessory: a free tattoo of their furry friend.

Time with a beloved pet might be fleeting, but body art is forever.

The program, launching today on TikTok, celebrates both the brand’s 10th anniversary and National Dog Day on Aug. 26. And proving that its staff walks the walk, a number of the tattoos featured in the video clip belong to Bark employees (the rest are customers).

In fact, the idea for the contest came from co-workers like Zoe Costello, whose mixed breed Ziggy is tattooed on her arm, Rachael Cerda, who has cattle dog Juni on her calf, and Jenny Bartolf, with Benny the Chihuahua emblazoned on her collarbone.



Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in