Convergent TV Summit returns March 21-22. Hear timely insights from TV industry experts virtually or in person in NYC. Register now to secure your early bird pass.
Every year for the past four years, Adweek’s Arc Awards have honored the best in brand storytelling. And we find that each time, the bar is set higher and higher. As audiences become more sophisticated, the variety of platforms multiplies and the number of brands rises, the ability to originate and execute powerful stories becomes that much more vital. We don’t know what amazing brand stories the coming year will bring, but we do know that this year’s honorees have certainly set the challenge.