Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Natural ingredients are seen infiltrating a closed Burger King restaurant in the dead of night as they endeavor to take out the artificial ingredients perceived to be contained in fast food.
The Mexican campaign “Goodbye Artificials” by agency We Believers is played out to a bespoke, slowly sung ballad composed by Alexis Estiz. The action: a team of anthropomorphized burger toppings violently dispose of artificial ingredients in a manner that iconic director Quentin Tarantino would thoroughly enjoy.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in