Rebrands

Two 2021 Logo Redesigns: One Rocked, the Other Flopped—Here’s Why

An analysis of the Burger King and General Motors rebrands

burger gm
Were these logos released with confidence? To applause? Burger King; GM

By Jeeves Williams

January 12, 2021

This year’s logo discourse kicked off with Burger King and General Motors taking center stage.

Jeeves Williams
Jeeves Williams is a freelance designer, writer, and digital marketer.
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