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Footwear brand Birkenstock was previously known for making unstylish but comfortable and durable shoes. But after a recent surge in popularity, the brand has gone public—and put its best foot forward for the city that “never stops walking.”
This month, Birkenstock held three activations across New York neighborhoods: NoHo and Flatiron in Manhattan, and Williamsburg in Brooklyn. It was the first time in the brand’s 250-year history that it has hosted public installations in the U.S.
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WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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