Arby's Launched a Subscription Box, and It Sold Out in Less Than an Hour

Get your meat sweats and bacon scarves here

Driving relevance means driving growth. Join global brands and industry thought leaders at Brandweek, Sept. 11–14 in Miami, for actionable takeaways to better your marketing. 50% off passes ends April 10.

Subscription services still seem to be all the rage, but the latest brand to hop on the trend might surprise you. Arby’s is officially in the subscription game.

The brand announced today, via Twitter, that it plans to roll out the Arby’s of the Month subscription plan for sandwich lovers across the country. “‘Arby’s of the Month’ is our way of giving back to our fans in a fun and unique way by providing them with the Arby’s branded merchandise they didn’t even know they wanted,” Jim Taylor, Arby’s CMO, said in a statement.



Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in