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Taking notes from the artists and creatives of yesteryear can ignite the unique thinkers of the next generation. Channeling the sense of joy that can come from identifying with trailblazers of the past, Amazon has teamed with W+K London for the “It’s on Prime” campaign. This launch is accompanied by a video directed by Olivia Wilde, titled “Tache.”
This 60-second video introduces us to a young person whose slight mustache is coming in, prompting her to consider waxing or shaving it off.

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