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How Spotify invests in podcast ad innovation

Hosted by AMA Marketing Hall of Fame inductee Antonio Lucio, the Adweek Home / Work podcast breaks down the good, bad, ugly and extraordinary of balancing life and work. Tune in.

Spotify has made headlines with podcast news. After creating a partnership with the Obamas’ production company Higher Ground last year, the audio streaming service announced it will exclusively host former first lady Michelle Obama’s podcast, debuting later this month. This comes after a deal with Omnicom Media Group that gives it first-listen

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