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The British government enlisted the help of Lego to help get the message across in an animated video released on social media last week in advance of Easter Sunday.

By Jess Zafarris

April 17, 2020

Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here.

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Jess Zafarris
@JessZafarris jessica.zafarris@adweek.com Jess Zafarris is an audience engagement editor at Adweek.
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