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As the self-described “all-time winningest coach” in street basketball, artist and entrepreneur Joe Cartagena (also known as Fat Joe) seems to be a natural fit as ClashTV’s streetball commissioner.
Founded in 2021, ClashTV aims to bring the real-time thrill of high-energy sports to streaming.
Cartagena discussed the platform’s plans to own and monetize this category of live sports alongside fellow panelist Jonathan Anastas, founder and CEO of ClashTV, at Adweek’s NexTech event last week.
“We’re trying to bring an authenticity to the style of how we’re shooting these games,” Anastas said.
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