Joe Keenan

Joe Keenan is the executive editor of Total Retail. Joe has more than 10 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.

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The Amazon Effect: How Retailers View Amazon’s Position in the Marketplace

Ecommerce News

Here, we feature a chart from "The Amazon Effect" report that depicts how retailers view Amazon's position in the marketplace relative to their business.

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Inside Sephora’s Formula for Creating Experiential Retail

Performance Marketing

Calvin McDonald, president and CEO, Sephora Americas, opened his keynote presentation at Shoptalk in Las Vegas with a simple question for the audience: Can a retailer truly be experiential?

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Retail CEOs Head to Washington to Fight Proposed Border Tax

Performance Marketing

Chief executives of some of the country's largest retailers, including Target, Gap, Best Buy and Autozone, headed to Washington, D.C. yesterday to make their case that a controversial tax on [...]

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L.L.Bean Sees Anti-Trump Customer Boycott

Performance Marketing

L.L.Bean is in the middle of a political skirmish over its namesake heiress and her support of President-elect Donald Trump.

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Amazon Plans to Open Convenience Stores

Ecommerce News

According to The Wall Street Journal, Amazon.com plans to open convenience stores that sell milk, produce and other consumables, as well as drive-up destinations where shoppers can have their orders [...]

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Why You Should Be Wary of Orders From Indonesia

Emerging Technologies

Fraudulent orders are a concern for all online retailers, and for good reason. According to a study from LexisNexis, annual fraud costs reached $32 billion in 2014, a 38 percent [...]

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How Financial Institutions Connect With Omnichannel Consumers

Performance Marketing

Providing a seamless experience for consumers in every channel they interact with your brand is a goal for most companies. Easier said than done, but the financial industry has done [...]

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Personalization Strategies to Drive Online Sales

Email Marketing News

In tomorrow's Retail Online Integration webinar, Personalizing the Online Shopping Experience — Thinking Beyond %%FirstName%% (register for free here!), David Pyrzenski, a product consultant for digital marketing technology provider Silverpop, [...]

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A Q&A With Jay Jhun on All Things Mobile Email

Email Marketing News

In advance of next month's All About eMail Virtual Conference & Expo, I sent a few questions to the event's closing keynote speaker, Jay Jhun, the vice president of strategic [...]

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Native App Optimization Platform Leaves A View From My Seat Sitting Pretty

Mobile

With consumers increasingly using their mobile phones for most any task (e.g., shopping, banking, checking emails, etc.), they've come to expect the same seamless experience on their smartphones as they [...]