Unilever Acquires Beauty Brand Tatcha for a Reported $500 Million

The Japanese company was founded 10 years ago

One of Tatcha's most well-known products is the Luminous Dewy Skin Mist. Tatcha

Unilever is expanding its portfolio with the acquisition of Tatcha. According to WWD, Unilever acquired the 10-year-old Japanese beauty company for $500 million. That makes it one of Unilever’s biggest acquisitions, though not as big as its $1 billion acquisition of Dollar Shave Club in 2016.

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@itstheannmarie annmarie.alcantara@adweek.com Ann-Marie Alcántara is a tech reporter for Adweek, focusing on direct-to-consumer brands and ecommerce.