Ulta Beauty's CMO Dishes on Partnership With Target
The beauty retailer's shop-in-shops in the department store chain's locations will complement its existing store footprint
By Richard Collings
November 20, 2020
For Ulta Beauty, the opportunity to place shop-in-shops within Target locations means reaching a whole new audience while filling gaps in its existing store footprint, said Shelley Haus, the beauty purveyor’s CMO.