Some States Already See Retail Foot Traffic at Nearly 50% of Normal After Reopening

However, spikes in Covid-19 cases have also been noted

Kacy Burdette

If there’s one question on every brick-and-mortar retailer’s mind right now, it’s when all those desperately needed shoppers will be coming back—and the news out of states that have reopened is good.

@UpperEastRob Robert Klara is a senior editor, brands at Adweek, where he specializes in covering the evolution and impact of brands.