Men’s Wearhouse Gets a High-Tech Upgrade in 3 Next-Gen Stores

The reimagined physical spaces include a digital shirt finder

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To complement more than 30 new digital capabilities introduced during the pandemic, Men’s Wearhouse recently opened the doors of what it calls its first next-gen stores, which reimagine the physical space at the heart of its transformation.

There are currently two locations—one in Buford, Ga. and another in Shenandoah, Texas. A third store is slated for Walnut Creek, Calif.

“Men are changing the way they dress, they are changing the way they shop and they are changing also how they engage with brands,” Carrie Ask, chief customer officer of Men’s Wearhouse parent Tailored Brands, said.



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