For more than two decades, McCormick & Company has released the Flavor Forecast, an annual report identifying emerging culinary trends. This year, however, the manufacturer behind French’s, Old Bay, Frank’s RedHot and a variety of spices and seasonings is doing something different.
To promote its latest forecast, McCormick created a pop-up hospitality experience in partnership with Omni Berkshire Place, located in Manhattan just south of Central Park.
Dubbed the Flavor Suite, the 1,000-square-foot space features amenities like a mini bar, edible wall with snacks from around the world and a bedside phone that requests sundaes with the push of a button.
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