General

Alibaba Hits $38.4 Billion on Singles Day 2019

The world’s biggest shopping day continues to crush records

Alibaba sold $1 billion in just one minute and eight seconds this year.Alibaba
Headshot of Lisa Lacy
By Lisa Lacy

November 11, 2019

It was another record-breaking day for retail as Chinese ecommerce platform Alibaba rang up 268.4 billion yuan ($38.4 billion) during Singles Day 2019.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in

Headshot of Lisa Lacy

Lisa Lacy

Lisa Lacy is Adweek's commerce editor.

Recommended articles
Related Articles
Commerce

DoorDash Rolls Out Subscription Service for Food Deliveriesicon-image

By Lisa Lacy

Commerce

Twitter Users Say No to Dollar Shave Club After It Advertises on Hannityicon-image

By Lisa Lacy

Commerce

Wayfair Quietly Emerges After Migrant Camp Scandal with Black Friday in July Promoicon-image

By Lisa Lacy

carolyn everson
Ecommerce

Why Instacart Was Right for Carolyn Everson’s Next Acticon-image

By Lisa Lacy

Microlearning
View All

Do You Know How to Reach, Engage and Delight Connected Consumers?

Maximize the Value of First-Party Data for Today and Tomorrow

Mastering the Art and Science of Subscriber Care

Targeting People, Not Profiles

You Might Like

Affiliate Marketing Reimagined

By Awin

For Travel Brands, Customer Loyalty Is Up for Grabs

By Colleen Coulter

TikTok Strategies Your Brand Needs to Master

By Kate Kenner Archibald, CMO, Dash Hudson

The Evolving Conversation on Health and Wellness

By Twitter