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NEW YORK Publicis Groupe’s ZenithOptimedia USA has appointed Dave Ehlers svp, director of corporate development, with responsibility for new business activities, public relations, internal communications and “network coordination” between the two main agencies within the company, Zenith Media and Optimedia.
Ehlers reports to Tim Jones, CEO of ZenithOptimedia’s U.S. operations.
The title Ehlers holds is new, but the agency confirmed that he effectively replaces Lisa Spielman, who ZO recruited last December for the position of svp, new business development.
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