Yahoo's Ad Revenue Rises

NEW YORK Yahoo recorded a 31 percent year-over-year rise in fourth-quarter advertising revenue, thanks in part to an increase in sponsored-search services.

The Sunnyvale, Calif.-based Web portal said Wednesday that revenue from marketing services totaled $177.5 million in Q4, up from about $135 million in the same period a year ago.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in