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NEW YORK If the two satellite radio companies, Sirius and XM Satellite Radio, get the green light from regulators to merge,the combined concern would capture almost 3.5 percent of all radio listening, according to an analysis of Arbitron fall 2006 survey data scheduled for release Tuesday.
The analysis marks the first time the satellite radio audience has been quantified compared to the total radio audience.
About 5.6 percent of all survey respondents mentioned listening to satellite radio.
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