LOS ANGELES The University of California Los Angeles’ Anderson School of Management has assigned its creative advertising duties to WongDoody, the agency said.
According to the independent shop, which operates offices in Seattle and Los Angeles, the assignment involves a series of print components and possibly radio spots. Blue-and-gold “No compromises” panels are meant to draw attention to the global value of the UCLA brand, and promote the school’s various graduate programs, particularly focusing on academic options for fully employed and executive-level students.
“The
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