With This New Digital Tool, Valvoline Aims to Lure Drivers When It's Time to Get an Oil Change

Provides discounts proportionate to customer loyalty

Last year, CheapCarInsurance.com conducted a survey to see how adept Americans were at auto repair—basic stuff like knowing how to change a flat tire or knowing the difference between a carburetor and an AC compressor. The results were pretty dismal. Among the findings: When it came to a procedure as straightforward as changing the car’s oil, 23 percent of respondents said they were “not very confident” they could do it, while 36 percent flat-out admitted they were “clueless.”