White Castle Is Hoping You'll Slip Some Sliders Into Your Turkey This Thanksgiving

A time-honored recipe is also a way to build grocery revenues

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For those of us old enough to remember it (and even for those who aren’t), 1991 was a pivotal year. The Soviet Union broke up. The internet became commercially available. Nirvana started the grunge movement with Smells Like Teen Spirit.

And then there was the matter of shoving White Castle sliders inside a Thanksgiving turkey.

As the story goes, a long-ago employee of White Castle was helping grandma make the turkey that year and, one way or another, a



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