It’s no secret that collaboration is essential to growth, but the how of it isn’t always so clear—and it's the understanding of how that is a true competitive advantage. Join Adweek X, a uniquely formatted event on December 4 in LA, to unlock fresh perspectives, true collaboration and growth.
Any traveler in an airport expects to experience three things wherever in the world they happen to be: unwanted delays, long walks down endless corridors and Toblerone in the gift shops.
But during the pandemic, when the whole world was stuck at home, airports became ghost towns resulting in their overpriced shops being forced to close. This impacted sales of the Mondelez-owned triangular chocolate brand and accelerated the need to find new ways to reach consumers.
“There
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in