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Volkswagen Passat
AGENCY Arnold Communications, Boston
CLIENT Volkswagen of America, Auburn Hills, Mich.
MEDIUM consumer print
CREATIVE DIRECTOR Ron Lawner
ASSOC. CREATIVE/ART DIRECTOR Alan Pafenbach
ASSOC. CREATIVE DIRECTOR/COPYWRITER Lance Jensen
ART DIRECTOR Tim Vaccarino
PHOTOGRAPHERS Clint Clemens, Bill Cash
A far cry from “Think Small,” eh? But if a larger car can help baby boomers through midlife crises, more power to it. By the time the last boomer keels over, we’ll have had our fill of this ad’s already familiar theme: Being a grown-up needn’t mean forsaking youthful excitement.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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