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Specs
Current gig Founder and CEO, StrawberryFrog
Previous gig Ecd, JWT Canada
Twitter @ScottFrog
Age 53
Adweek: StrawberryFrog made its first broadcast Super Bowl spot for SunTrust last year. What was your big take-away?
Scott Goodson: The key point for me was that it's [both] a platform and an event. We live in an age of perpetual distraction, so whatever you come up with has to be bigger than a commercial.
Do you think election fatigue will carry over into the ads we see during Super Bowl LI?
Absolutely.
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