West Agency Report Cards

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ANDERSON & LEMBKE
Overall Billings: Up 29%, to $131 million…………………………………………..A
New Business: $89 million including Microsoft, Legent, Wells Fargo…..A+
Growth From Existing Business: Up $8 million…………………………………….C+
Business Lost: $34 million, mostly tech clients whose businesses conflicted with Microsoft………………D
Creativity: Humor in business ads? A&L banished the snooze factor…..B
Management: Microsoft put agency on the map.

AW+

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