Fills Top Planning Position at FCB
CHICAGO–FCB’s top planning position, which had been vacant since Dana Anderson took over as the Chicago shop’s managing director in June, has been filled by Hart Weichselbaum from The Richards Group.
Weichselbaum was planning director at the Dallas shop, where he was in charge of building up the discipline. His rEsumE beyond that is varied, including stints at Sorkin-Enenstein Research Services in Chicago and the Behavioral Research Institute in Boulder, Colo. Weichselbaum, who has a doctorate in social psychology, is a board member of the U.S. Account Planning Group.
At FCB, Weichselbaum becomes executive vice president and director of account planning.
–Trevor Jense