Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
BOSTON Vivendi Universal has selected Interpublic Group’s Golin/Harris International as its lead public relations agency, the client confirmed.
Vivendi Universal had launched the search for a public relations firm to handle its corporate identity work in November [Adweek Online, Nov. 9].
A client representative refused to disclose details about the review, including the identities of the other contenders. There was no incumbent PR shop on the business.
Sources pegged the budget at $1 million.
Golin/Harris, headquartered in Chicago, maintains offices in New York and nine other U.S.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in