Virginians Begin National Rollout For

KSK Communications has added to its client list.

Billings are undisclosed.

“We chose KSK because of their disciplined approach, which led to a realistic marketing strategy for us,” said Ivan Wong, director of marketing at the Herndon, Va., company. “They understand that although we’re an Internet company, we’re based on solid business fundamentals and are committed to serving our markets for the long term.”

Initial advertising efforts involving newspapers, the Internet, radio and outdoor will begin in Oklahoma City, where the client maintains a call center.

“A national rollout will follow throughout this year,” said Sherry MacDonald, account supervisor at the Vienna, Va., agency.