Victoria's Secret Loses U.K. Trademark Infringement Battle

London-based retailer wins 'pink' case

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Victoria's Secret can no longer promote its Pink line in Europe after a United Kingdom court ruled the brand infringes on trademarks owned by the London-based clothier Thomas Pink. 

While not affecting Victoria Secret's U.S. practices, the ruling will threaten the lingerie company's attempt to expand its presence in the U.K., according to a Bloomberg report. Judge Colin Birss' decision stated that the "sexy, mass-market appeal" of Victoria's Secret would be a "detriment to the repute" of Thomas Pink, a traditional designer of shirts and formal wear. 



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