Under the Gun to Pay Down Debt, Lévy Cuts Costs

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With debt mounting from acquisitions, Publicis Groupe has implemented cost-cutting initiatives across several of its agency networks.

In the latest moves, the Paris-based holding company eliminated two high-level executive positions and initiated a third round of cuts at Fallon in New York.

Joanna Baldwin, an svp in charge of global business development at Publicis Worldwide, left last week, as did Seth Werner, chief creative officer of Publicis in Mid America.

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