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Under Armour has hired two new executives to lead its global marketing efforts as the company competes with rivals Nike and Adidas.
Alessandro de Pestel joins the Baltimore, Md.-based athletic wear brand as chief marketing officer while Ann Funai will be svp of engineering. The former brings his extensive experience in fashion to the position, having spent more than 11 years in top marketing roles at PVH’s Tommy Hilfiger and Calvin Klein brands.
Prior to joining Under Armour, Funai worked as chief technology officer at SaaS talent management company PeopleAdmin, and prior to that, she held multiple positions across IBM’s firmware, cloud computing and OpenStack divisions.
Moving forward, de Pestel will be based in Baltimore reporting to president and COO Patrik Frisk, while Funai will work under chief digital officer Paul Fipps in Austin, Texas.
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