Twitch and AT&T Partner on Discovering the Next Generation of Streamers

Both brands will select 12 gamers and offer mentorship and sponsorship

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

Twitch and AT&T are working together to find the best and brightest of future streamers. Titled the Class of 2021, 12 streamers will be selected live on Friday, Nov. 19 at 12:30 p.m. ET on AT&T’s official Twitch channel.

“This custom sponsorship program is about finding the next generation of up-and-coming streamers, celebrating them, and providing the resources and guidance to grow their communities,” Lou Garate, head of global sponsorship sales at Twitch said in a statement.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in