The Long and Troubled History of Uncle Sam’s Corporate Rescues—Just Don’t Call Them ‘Bailouts’

How government-funded aid got such a bad rap

Man in crowd holding up sign that says
The 2008 bailout of big Wall Street banks soured many Americans on bailouts, and those feelings haven't changed. Getty Images

At some point, likely in the next day or two, the United States Congress will send the biggest economic stimulus bill in American history to the president’s desk—a comprehensive aid package worth $1.8 trillion and a “wartime level of investment in our nation,” Senate Majority Leader Mitch McConnell said in the early hours of Wednesday.

@UpperEastRob robert.klara@adweek.com Robert Klara is a senior editor, brands at Adweek, where he specializes in covering the evolution and impact of brands.