TBWA\C\D Enters Fashion Category

LOS ANGELES TBWA\Chiat\Day has won a branding assignment for handbag designer Isabella Fiore, the agency said.

The Culver City, Calif.-based client, whose handbags are popular with celebrities such as Julia Roberts, Gwyneth Paltrow, Meg Ryan, Madonna and Elizabeth Hurley, selected TBWA\C\D in Playa del Rey, Calif., after a yearlong search.

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