Suspense and pratfalls have been hallmarks of

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Suspense and pratfalls have been hallmarks of FedEx commercials for years, recently in the form of malfunctioning recliners and a harried employee’s freefall into a shrimp plate. The new campaign from BBDO is no exception, but this time the dialogue is the real star.

In each of the five 30-second spots, an oddball scenario shows how Fed Ex services—such as cost-saving ground delivery, FedEx.com

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