SuperBrands 97 Category Ranking: Petroleum/Auto Aftercare

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The harsh winter in the last quarter last year helped the category, plus consolidation of mom and pop stores into corporate chains also helped to grow sales.
.Rank….Brand………………. Co. Name, Location
.Lead Agency, Location
…Sales (billions):
…Media Expenditures (millions):
1….The Pep Boys……………Pep Boys-Manny, Moe & Jack, Philadelphia
..Cliff Freeman, New York
…Sales: $1.594
…Media Expenditures: $20.6
2….Midas……………………..Midas International, Chicago
..Wells

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