Sulcer, 77, Former DDB Needham Exec, Dies

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NEW YORK Frederick D. “Sandy” Sulcer, a former executive at DDB Needham Worldwide, died Sunday in Manhattan, due to a stroke. He was 77.

Sulcer held many titles, including vice chairman of DDB Needham Worldwide, chairman of Needham Harper & Steers International and president of its New York division, said a representative for Omnicom, the parent of DDB Worldwide.

He directed new business development for DDB Needham Worldwide and Benton & Bowles, among other agencies. Sulcer began his career at Needham Harper & Steers in Chicago, where he became a creative director.



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