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Young Americans just aren’t watching TV like they used to.
Put another way, the older you get, the more you watch, according to a new report from Deloitte indicating that Millennials, the generation of 14- to 25-year-olds, watch just 10.5 hours of TV a week.
That compares to 15.1 hours for those belonging to Generation X (ages 26-42), 19.2 hours for Baby Boomers (43-61) and 21.5 hours for Matures (62-75).
Lest one assume Millennials are shunning broadcast and cable in favor of watching DVDs on their TV screens — they’re not.
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