Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
NEW YORK Starbucks today announced a major overhaul of its food menu. In addition to adding a flurry of new products, the coffee giant is cutting all artificial flavors, dyes, high-fructose corn syrup and artificial preservatives wherever possible.
The menu makeover comes as McDonald’s moves ahead with the launch of its higher end McCafe product. The burger chain has vowed to support the new product, which is aimed squarely at Starbucks, with a reported $100 million marketing budget.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in