Special Report: Spot/Local TV

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

Call him the ambassador of local television. As head of PHD’s Local Media Network, Patrick McNew manages one of the most, if not the most, significant budgets in all of spot television investment: $1.5 billion for some of the nation’s largest advertisers, including Chrysler, Jeep and Dodge, Mercedes-Benz USA, Safeway, Mitsubishi, Bank of America, Cricket Wireless and Discovery Network.

In 2006, the Local Media Network negotiated, bought and stewarded more than 18,000 media buys and 7.5

AW+

INDEPENDENCE DAY SALE

Subscribe today!

APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF

View Subscription Options

Already a member? Sign in