Snapple Moves to Cliff Freeman

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NEW YORK MDC Partners’ Cliff Freeman and Partners has added creative chores on Cadbury Schweppes’ Snapple account without a review, the client has confirmed. Estimated billings are $10-15 million.

The brand’s advertising had been at Interpublic Group’s Deutsch in New York since 1997. Deutsch retains public relations duties for the brand.

The

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