How These ‘Second-Best’ Brands Capitalized On Chance the Rapper’s SNL Shoutout
And what other brands can learn from their fast-acting
Chance the Rapper shared his 'second-best' favorite brands on SNL over the weekend.
SNL
With brands always searching for a big moment, how do they respond when that big moment is served up on national television, albeit in a playfully pejorative context?
