Saatchi Wins High Life

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NEW YORK Saatchi & Saatchi has landed creative duties on Miller High Life.

Saatchi here, a unit of Publicis Groupe, was a finalist for Miller Lite, which last week awarded creative chores to Bartle Bogle Hegarty.

Both brands came out of MDC Partners’ Crispin Porter + Bogusky, which split with the client in March.

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