Saatchi Shifts Gears

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Saatchi & Saatchi is losing the top creative executive on its $450 million Toyota account and is retaining a former creative chief to help with dealer ads for the agency’s largest client.
Joe McDonagh, 42, executive creative director at Saatchi & Saatchi Los Angeles, is leaving at the end of the month to take a similar position across town at Ogilvy & Mather. No replacement has been named.
“I look forward to the opportunity to work nationally and internationally on blue-chip accounts,” McDonagh said.

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