Red Roof Inn Discovers Electrical Outlets Are the Most Popular Hotel Room Amenity

Flat-screen TVs? Meh

It’s no easy thing for a budget hotel chain to refashion itself as a cool place to crash—especially not when the oldest properties date back to 1972. But while it was busy spending many millions of dollars on its current “NextGen” redecorating package, Red Roof Inn’s management discovered something interesting: While travelers appreciate expensive doodads like flat-screen TVs and the personal coffee brewer, the one amenity they really dig is … a few extra electrical outlets.