Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Retail Chain Calls 60- to 90-Day Hiatus After Selecting 5 Agencies
DALLAS-It may not take long to get a tank of gas at QuikTrip, but there will be no express lane for agencies vying for the chain’s regional $6 million ad account.
Five undisclosed agencies-one from each of QuikTrip’s key markets, including Tulsa, Okla., and Atlanta-were chosen by officials with the privately held company.
A representative for the Tulsa-based retailer said the client is pulling back for the next 60 to 90 days to evaluate all of its options, including the choice of possibly abandoning the hunt, before inviting the five shops for presentations later this summer.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in